Aug022026
Launch · 50% offSun & Tue live · Mon & Wed online
EGP 19,500launch · 50% off EGP 39,000
Stop guessing. Start architecting.
Become MENA's next
+205EGP 19,500 launch (was 39,000) · first cohort 2 Aug · 200+ GTM Pros inside
Become MENA's next
certified GTM OS Architect.
Eight live sessions where you install INFINITE GTM OS™ — the eight-model operating system — on your own go-to-market, and defend it. Built for how MENA actually sells. Live, bilingual, never self-paced.
+205Where our members grow GTM revenue
You're not losing deals · أنت لا تخسر الصفقات
You're running revenue without a system.
Somewhere in your org there's a superstar carrying the number — the instincts, the relationships, the magic, all in one head. And you already know how that story ends.
Superstar culture
Built around people. You hire to clone instincts. When the superstar leaves, the methodology, the pipeline and the results leave with them. Fragile by design.
GTM as a system
Built around causality. Find the real driver of an outcome, design the process, and make it something you can teach, measure and repeat — with or without the superstar.
About the course · عن الدورة
Everything at a glance.
The foundation program of INFINITE GTM OS™ — eight live sessions where you design, defend and run revenue as one system across Sales, Marketing and CS.
- Built for MENA, not translated — the models, market context and playbooks are native, in Arabic + English.
- Live and applied — every session installs one model, and you use it on a real deal before the next.
- Ends in a credential — defend your capstone, pass the exam, and carry the verifiable CGA.
- No prerequisites — if you own a number (or will soon), you're ready.
41dcycle
Median deal cycle — down from 52d (−21%) · n=38
+9ptswin rate
Win-rate lift on architected deals, one quarter in
3.1×coverage
Pipeline coverage held, quarter on quarter
Measured across RIVET members running the OS. Now you know.
Is this you? · هل هذا أنت؟
Built for the people who own the number.
Revenue leadersCROs, VPs and heads of Sales, CS, Marketing and RevOps aligning one motion.
Founders & operatorsBuilding the go-to-market system that has to scale past you.
RevOps & strategyThe people who instrument the data and run the operating cadence.
Senior ICs risingStepping from executing the motion to architecting it. No prerequisite.
Cohorts · المجموعات
Upcoming cohorts.
A new cohort opens every six weeks — the first on Sun 2 Aug. Each runs 8 live sessions across five weeks — Sundays & Tuesdays, in Arabic + English — with online learning on Monday & Wednesday.
Launch price — 50% off (the first two cohorts). After that the early-bird rate applies, then full price.
Sep132026
Early bird · 2nd waveSun & Tue live · Mon & Wed online
EGP 28,900early bird · 26% off EGP 39,000
Oct252026
Early bird · 3rd waveSun & Tue live · Mon & Wed online
EGP 28,900early bird · 3rd wave · 26% off EGP 39,000
Not sure which cohort?
Book a call →
Speak with an expert.
Book 20 minutes — we'll help you pick the cohort and confirm fit.
So how do you learn it? · طيب، كيف تتعلمه؟
Two sessions a week. Never more than two hours at once.
Live sessions run Sundays and Tuesdays in Arabic + English; Mondays and Wednesdays are short online-learning days inside RIVET Labs. It ends with the certification exam in week five.
Sat
Sun
Mon
Tue
Wed
Thu
Course prep
1RIVET Labs login & access15 min
2Trainer intro video30–45 min
Week 1
Live Session 1M1 · Growth2 hrs
Online learning30–45 min
Live Session 2M2 · Revenue2 hrs
Online learning30–45 min
Week 2
Live Session 3M3 · Motion2 hrs
Online learning30–45 min
Live Session 4M4 · Comms2 hrs
Online learning30–45 min
Week 3
Live Session 5M5 · Data2 hrs
Online learning30–45 min
Live Session 6M6 · Moat2 hrs
Online learning30–45 min
Week 4
Live Session 7M7 · AI2 hrs
Online learning30–45 min
Live Session 8M8 · ConfigCapstone · defend
Online learning30–45 min
Week 5
Certification Exam1 hour · earn the Certified GTM OS Architect (CGA) credential
Read across a week: every live session is followed by an online-learning day — you use the model on a real deal before the next. All sessions in Arabic + English.
Why it sticks · لماذا يثبت
Eight sessions. Eight models. One system.
Each session installs one model — then you use it on a real deal before the next. You never stack two ideas before applying the first, which is exactly why it holds. By the capstone, all eight fit together as one architecture you can defend.
Read the calendar above down a column: every live session is followed by an apply day. That rhythm is the method.
- M1 · Growth
Where you are.
Place your company on the four growth stages (Seed → GTM Fit → Scale-Up → Grown-Up), read ARR milestones as evidence not vanity, separate Product-Market Fit from GTM Fit, and diagnose your growth health — Oasis, Crossing or Mirage.
You leave with — your growth stage, diagnosed, and the next gate named. - M2 · Revenue
How you monetize.
Choose among four revenue architectures — Recurring, Non-Recurring, Hybrid, Outcome-Based — see how risk inverts from buyer- to seller-beware, why >100% NRR grows you without new logos, and design expansion before launch.
You leave with — your revenue architecture selected, and the risk located. - M3 · Motion
How you go to market.
Match motion to value and volume across five archetypes — Product, Marketing, Hybrid, Sales, Pod — prove one before adding the next, and install the MENA two-layer model: acquire like enterprise, expand like product.
You leave with — your motion matched, and your configuration named. - M4 · Communication
Strategy into conversation.
Run AI-SCORE — Status, Complication, Outcome, Risk Event, Evaluation — with AI drafting and humans confirming. Price urgency honestly, find the Risk Event that separates must-have from nice-to-have, and reach the outcome at the value onion's core.
You leave with — an AI-SCORE diagnostic run on a real deal. - M5 · Data
How you decide.
Instrument the INFINITE Pipeline with the three metric families — volume, time, conversion — read it three ways (outbound, self-serve, account-based), find where cash and risk live, and meet the quality scores: AQS, ACS, EFC.
You leave with — your own pipeline, instrumented end to end. - M6 · Moat
How you defend.
Score your company on the Moat Scorecard — six dimensions, 0–60 — learn why one delivered, documented outcome activates all six, and why MENA's regulatory stack makes compliance gravity a structural moat.
You leave with — your moat, scored across all six dimensions. - M7 · AI
The re-founding.
Concentrate AI on the moat, not everywhere: map the three AI-moat opportunities against four agent categories, grant the right autonomy level, judge "fully-autonomous" vendors, and measure confirmed completion (EFC ≥ 90%), not activity.
You leave with — the right autonomy level for one workflow, defended. - M8 · Configuration
Make it run.
Install the operating layer across process, tech and people: take the 16 forward-locks the earlier models hand you, set the weekly cadence and quarterly moat review, then assemble your capstone.
You leave with — your operating model sequenced, and a capstone ready to defend.
Nothing is tested that wasn't taught. Nothing is taught that isn't tested.
Who's teaching? · مين اللي بيدرّس؟
The architect of the system.
Founder & lead trainer · RIVET
Ahmed Yousef
Creator of INFINITE GTM OS™ · GTM architectThe person who built the system teaches it. You'll learn INFINITE GTM OS from its architect — with live feedback on your own go-to-market, drawn from real revenue work across MENA.
Connect on LinkedInThe MENA reality · واقع السوق عندنا
You've been handed someone else's map.
| The RIVET approach | Most GTM training | |
|---|---|---|
| Built for | How MENA goes to market | A generic global template |
| What you get | A complete operating system you can run | A set of tactics and slides |
| How you learn | Live cohort, applied to your own GTM | Lectures or on-demand video |
| How you're certified | Defending a real architecture you built | Attendance or a quiz |
| AI | A core model — autonomy levels, EFC, AI on the moat | Absent, or a bolt-on |
| After the program | A living community + monthly chapters | Access ends with the course |
| Language | Bilingual — Arabic + English | Usually English only |
| Beyond this course | One membership, every architect course | Pay for each course separately |
"Built for our market — not a translated playbook."
Doing the work without the recognition? · تشتغل بدون اعتراف؟
Reserve. Build. Certify — a credential worth hanging.
Reserve a seat, build your architecture live, then defend it — and put the GTM OS Architect credential to work for your career.
01 · Reserve
Secure your seat
Choose a cohort, capped at 39 so every architecture gets attention — the 50% launch price covers the first 50 seats (the first two cohorts). Reserve, and your seat and materials are held.
02 · Attend
Build it live
Eight working sessions — taught, discussed and applied to your real GTM. You build your architecture as you go, not after.
03 · Certify
Defend & pass
Defend your capstone, then pass the certification exam (78%+) to earn the verifiable GTM OS Architect credential.
Verifiable · shareable · yours for life
- Announce it on LinkedInA verifiable credential your network — and your manager — actually notices.
- Make the case for a promotionProof you can architect revenue, not just carry a number.
- Get hired fasterStand out to revenue leaders hiring across MENA and the Gulf.
- Back a salary increaseA recognised standard that helps re-price your role.
Get it sponsored · اطلب الرعاية
Let your company invest in you.
Most members expense this program. We've written the note for you — send it to your manager in one tap and make the case in thirty seconds.
Opens a ready-to-send message — tweak anything before it goes.
Join a cohort · التحق بالدورة
One seat, or your whole team.
One price, everything included — or bring the OS in-house for the team that owns the number together.
Most popular · one seat
Your seat in the cohort
EGP 19,500launch · 50% off · first 50
- 8 live sessions · Arabic + English
- All eight INFINITE GTM OS models
- Capstone defense + certification exam
- Recordings, frameworks & kits to keep
- Full RIVET community membership — free & included
For teams · 8+ seats
EGP 520,000from · private cohort
Bring the OS in-house — the same eight models, built around your motion, your data and your market, on your team's calendar.
- Your GTM, not a generic case — the capstone is your company's own architecture
- Scheduled around your team — private dates, bilingual delivery
- One shared language — Sales, CS, Marketing & RevOps run a single motion
Still weighing it? · لسّه بتفكر؟
Questions, answered.
Is this self-paced or live?
Live. It's a cohort program of eight live online sessions across five weeks — two a week — with short apply work between. You learn alongside peers, with real feedback — not a video library you watch alone.
When does it start and how often?
A new cohort opens every six weeks — the first starts Sun 2 Aug, then Sun 13 Sep and Sun 25 Oct. Each runs 8 live two-hour sessions across five weeks: live on Sundays & Tuesdays, with online-learning days Monday & Wednesday and the certification exam in week five. Pick the cohort that fits your calendar above.
Are sessions recorded?
Yes. Attend live for the discussion and peer review; every session is recorded and yours to keep, along with all frameworks and kits.
What language is it in?
Delivered bilingually — in Arabic and English — and every blueprint and kit ships in both languages.
What do I walk out with?
A complete GTM architecture for your own company — built across the five weeks, defended in a capstone — plus the verifiable GTM OS Architect credential after the certification exam.
Do I need to be a member first?
No. RIVET community membership is free and open to all — join anytime. This course adds the live cohort and the verifiable credential; members get member pricing on the next architect courses.
Can I train my team?
Yes — private cohorts run for teams of 8+, tailored to your GTM motion. Talk to us.
How do I pay?
Pick your cohort and save your seat — checkout is secure and billed in your local currency. Your seat is confirmed on payment, with a 7-day, no-questions refund.
Are there any prerequisites?
No. A revenue role — sales, CS, marketing, RevOps or founder — helps, but the only real requirement is owning a number, or preparing to.
I'm not in Egypt — can I still join?
Yes. Everything is live online — friendly hours for the Gulf, the Levant and North Africa — and recordings cover whatever the clock doesn't.
Can I apply what I learn immediately?
That's the design. Monday and Wednesday are apply days — you take each model straight onto a real deal or account before the next session.
Not ready yet? No problem. · لسّه مش جاهز؟ عادي
Find the course that fits where you are.
Architect · join waitlistRevenue Growth ArchitectureDesign a revenue system that compounds.
RevOps · join waitlistINFINITE AnalyticsTurn CRM data into decision-ready dashboards.
Exec · join waitlistRevenue Insight & NarrativeTurn data into a board-ready story.
TrainingBrowse the catalogueCourses, tracks & certifications.
Not ready for five weeks? · ابدأ أخف
Start with Intro to GTM OS Architecture.
Intro to GTM OS Architecture — a self-paced course that installs the core of the OS on your own time. Take it first, then bring the credit into the full GTM OS Architect program.
Self-paced · Now you know.